NIS as the new sponsor of Basketball Club Partizan

October 5, 2013

Daily newspaper "Sportski zurnal" NIS Company and Basketball Club Partizan signed a strategic partnership agreement that will apply to the next 3 years, in line with which this sports team will bear the name KK Partizan NIS. One of the key focus of this cooperation will be the financial support for the child and youth sports development. President of the BC Partizan, Predrag Danilovic and CEO of NIS, Kirill Kravchenko attended the signing of an agreement, organized at main court of the Pionir Dome. On that occasion, Kravchenko stated that NIS traditionally dedicates huge attention to social investments for development of socially important initiatives. “Even though realization of such projects doesn’t have a direct economic effect, each year we increase the volume of assets directed towards development of social sphere and improvement of ecological situation”, Kravchenko emphasized, adding that NIS has invested around RSD 3 billion in social sphere since 2009 and over RSD 9 billion in realization of ecological projects. “Development of young generation, i.e. Serbia’s future has a special place in NIS’ policy of corporate social responsibility – from supporting science to children and youth sports schools”, CEO of NIS stated. As part of the NIS’ CSR program Sport Energy, NIS has been supporting Partizan BC for six years in a row as one of the main sponsors, and starting from this season as the general sponsor. Alongside the promotion of the highest sports values, team spirit and top results, from this season on, this cooperation will be extended to supporting this club’s youth team by introducing basketball to the youngest generations more closely and taking part in humanitarian actions together.